While the boardrooms of the various primary sectors are crowded and still male-centric, a natural flair for networking and the rise of new technologies like social media are contributing to the growing influence of women in the industry.
Finalist in the Women of Influence awards for 2016 and director of Grass Roots Media in Feilding, Chelsea Millar, says one of the biggest questions for women who haven’t started a career, or who may have paused to have a family, is figuring out where they fit in the primary industry picture.
“I think that women are key decision-makers on the farms and in the businesses of the primary sector, and they can benefit from understanding that they bring a different perspective to the business. We are living in a world where producers have to be business people, and where technology has reduced the physical demands that previously characterised primary work – so there’s room for everybody.” . .
From the Lip – swimming in murky waters – Jamie Mackay:
There’s no doubting the most contentious issue in farming is water; not only the storage and harvesting of this most precious of commodities but, perhaps more importantly, the maintenance of its quality.
To that end, on The Country, we hosted the Great Water Quality Debate last week. In the red corner we had the controversial and outspoken water scientist, Dr. Mike Joy from Massey University, and in the blue corner it was Jacqueline Rowarth, a Professor of Agribusiness from Waikato University.
In conjunction with the on-air radio debate we ran a poll on our website asking, “Is intensive dairy farming degrading our waterways?” At the time of writing, from 650 respondents, 74% said yes, 22% no and 4% did not know. . .
Network fills gap for rural women Pam Tipa:
Dairy Womens Network (DWN) fills many gaps for women in rural areas, including providing a social network and upgrading their skills, says chief executive Zelda de Villiers.
De Villiers was responding to the findings of a student research project from the Lincoln University Kellogg’s Rural Leadership Programme, by NZ Young Farmers communication manager Nadine Porter.
The survey found 57% of rural women feel isolated, and many find their skills and training from university or career are not being utilised. . .
Avocado has start status – Jen Scoular:
With the growing body of scientific and nutritional research that revers them as a ‘superfood’, avocados have never been more popular.T
This summer the industry is set to deliver a whopping 7.6 million trays into export markets and the New Zealand market — nearly double the volume last year.
As a result of the success of the marketing programme in New Zealand, the real work being done to educate both retailers and consumers about avocados and the global celebrity status of this wonderful fruit — we all felt the impact of a low crop last year. . .
Benefits previously only available overseas from world-leading anti-infectives are now available for New Zealand’s dairy farmers, claims David Barnett of Ceva Animal Health.
Ceva describes itself as one of the world’s fastest growing and largest animal health companies.
“Possibly you will not be familiar with the name, but don’t let that put you off,” Barnett says. “Ceva is a significant R&D company based all across the world and has now set up a base in NZ to bring significant innovation to local farmers.”
Barnett says two new anti-infectives form the company are available this spring. . .
Today the average US farmer feed 155 people. In 1960 a farmer fed just 26 people. – AMERICASFARMERS.COM