The first of iSentia’s weekly Leaders’ Indexes shows that Prime Minister John Key dominated the news in the mainstream and social media.
This shows how much coverage each party leader gets, it doesn’t differentiate between good and bad coverage.
But when one of his new candidates is more recognisable than he is, David Cunliffe might be thinking that any more publicity, even if it’s negative, might be better than almost none.
When it comes to social media the Internet Mana Party’s two leaders are getting fewer mentions than either Act leader Jamie Whyte or Conservative leader Colin Craig.
Is that irony or just proof that the name is as fake as the partnership?