“irrespective of how long an animal may live, it does not remove our ethical obligations as farmers. Sick or maltreated animals do not produce quality meat, milk or fibre. Good farmers know this. How we treat our farm animals from birth until their end defines us as an industry and a society. I enjoy eating meat, but I enjoy eating it more because I know that the animal hasn’t suffered.” – Bruce Wills ( in the Sunday Star Times, not on-line).