Word of the day

Hokum– something apparently impressive or legitimate but actually untrue or insincere; pretentious nonsense, bunkum;  a device used (as by  showmen) to evoke a desired audience response; elements of low comedy introduced into a play, novel, etc., for the laughs they may bring; sentimental matter of an elementary or stereotyped kind introduced into a play or the like; false or irrelevant material introduced into a speech, essay, etc., in order to arouse interest, excitement, or amusement.

Hat tip: Andrei

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