The Bomber who had been hired by a PR company to film people unhappy with Labtests was the same Bomber who subsequently blogged on the issue without declaring an interest.
He reacted with anger, writing that because he’d blogged against Labtests previously it was okay to continue doing so after doing the PR work without declaring that. However, he has now seen the light. He’s accepted what he did was wrong and has not only apologised he’s done it properly.
This needn’t be the end of his PR career – there’s a few MPs who could do with some lessons in saying sorry honestly and fulsomely.