We don’t know how lucky we are

In the depths of the 1980s ag-sag the Oamaru Mail decided it had a duty to cheer people up and announced a policy to put only good news on the front page.

That didn’t last long because it soon became obvious that it was more than a wee bit silly to give the front page lead to a story of little substance because it was “good” news and put stories of far more substance and importance on page three because they were “bad” news.

Highlighting the positive should be left to censors and propoganda merchants not the media, but that doesn’t mean they should go to the opposite extreme and be prophets of doom.

Alf Grumble has declared war on sad sacks  and I think he has a point – and not just because I was flattered when he saluted me as the bearer of glad tidings   and quoted from my opinion piece  in the ODT (though I don’t think he realised that  it was written by me).

Commentators, analysts and others whose opinions are sought by the media are painting a very gloomy picture and while there is no doubt we are in troubling ecomomic times, out here in the real world things aren’t that bad.

And maybe that’s part of the solution – the doomsayers are breathing the stale air of the big cities but if they got out into the provinces they might realise there’s no need to get depressed.

It worked for Colin Espiner who’s returned to work with a positive outlook after a few weeks out of Wellington and what he’s saying is a fairer reflection of what’s happening in rural New Zealand than the bad news stories which are making the headlines.

A small town retailer told me he’d had the same turnover in the six weeks to mid January this year as he’d had in the whole three months of last summer; the milk payout is down from last year’s record but Fonterra’s $5.10 is still the third highest yet; sheep and beef returns are well up; interest rates, fuel and fertiliser prices are dropping  . . .

I’m not saying we should break out the champagne but like Busted Blonde I can play Pollyanna and see plenty to be happy about so maybe what’s needed is a bit of balance in economic and social reporting so we don’t get talked into a depression.

And maybe we need to remember Fred Dagg and appreciate that we don’t know how lucky we are.

One Response to We don’t know how lucky we are

  1. rayinnz says:

    Speaking to retailers in small town South Canterbury and also in Dunedin, they all say they are having good sales, slightly better than last year, which was very good
    I think at the moment we are thanks to “white gold” insulated from the worst
    Interesting to see what happens come mid winter

    Like

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