So here’s your chance to give free rein to your inner environmentalist, show you don’t have to sacrifice clean to be green and come up with ideas that will save the planet without sacrifcing personal hygiene and comfort.
First prize gets the biggest laugh, and to get things started here’s my contribution:
The fashion industry could take a lead by promoting the crumpled look. There must be lots of watts wasted by wanton de-wrinkling.
If the fashionistas were to press for less pressing, make the dishevelled look de rigeur and say that creases are cool we could not only save power but also the time wasted by needlessly ironing the crinkles from clothes.