Tanning our hides

Among the signs advertising beauty treatments in Singapore was one promising to lighten skins.

That struck me as strange, but perhaps people from there regard our desire to gain a tan as just as peculiar.

In spite of years of warning and repeated exhortations to slip, slop and slap, a tanned skin is stil regarded as more attractive than a pale and pasty one.

My generation spent most of its childhood outdoors. Summer Sundays at the river always finished with the application of Q-tol, that pink, sharp smelling liquid which I don’t think is available any more, which took the sting out of sun burn.

When I was a student I spent two summers as a pool attendant in Taupo, wandering round with as little on as was decent and only after my nose blistered did I start applying sun screen.

I’ve paid for it since with a couple of  skin cancers. They were basal cell carcinomas, which don’t usually spread and were spotted by my GP and removed and in the wake of that I am much more careful about limiting sun exposure.

The need to do this doesn’t just apply to Pakeha, there’s been a 90% increase in the incidence of melanoma in Maori.

Macdoctor has a theory as to why.

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